Bealls Department Store Dec08

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Bealls Department Store

Bealls Department Stores

Here is a multifaceted campaign I designed and created for Bealls Department Store in conjunction with the Tampa Bay Lightning. It featured Print ads in multiple products and web ads on tampabay.com. The Tampa Bay Light had three player appearances in local Bealls store and gave away tickets to a Bealls sponsored game. It also featured an in-store promotional during the player appearance to offer discounts on Tampa Bay Lightning apparel.